DePUY Synthes: Design & Human Factors ETHOS VIDEO

DePuy Synthes, a part of Johnson & Johnson, is a world leader in specialized orthopedic and neurosurgery solutions.

They came to us to help author and design a video and motion graphics piece that would serve as a "brand ethos" for DePuy Synthes. The goal of this video is twofold; to inspire and to make a declarative statement to J&J stakeholders about the power of design in innovative product and device development.